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EXPERIENCE IN CHINA
l Working in China
Dec 01-¡ Business Development Manager at STARTER P.R. Strategy Consulting
Co., Ltd., Beijing:
Approached new customers (especially foreign companies), created new business
development tools (mailing, kits¡), conducted market surveys.
Oct 99 - Apr 01 Marketing Executive (CSNE) at TOTAL HUADONG
LUBRICANTS, (TotalfinaElf group, world's 5th big oil company), Beijing:
Implemented the marketing initiatives to assist the sales organization
on making up their sales plan, took part in defining of the strategic
orientations, prepared communication plan and marketing budget, provided
sales department with the required sales facilities (POP, promotion gifts,
leaflets, technical literature¡), launched promotion campaigns and figured
out costs and margins, conducted market surveys (price, competition, distribution,
merger) and internal audits, charted out the company's graphics, etc.
Training: - Lubricants training in La Defense (Paris)
- Chinese language for business
- Tetra management software (two weeks)
Nov 98-Aug 99 Officer at the French Embassy in Beijing,
visas section:
Checked visas applications, made enquiries, interviews and translation
work, computerized data.
l Education related with China
2001-2002 Prepare a Master degree in Chinese language and civilization
at INALCO (see below).
First semester 01/02 Follow History courses related with my Master's subject
in Beijing University.
1995-2001 Bachelor's in Chinese language and civilization,
with a specialization in modern studies at the Institute of Oriental languages
And Civilizations (INALCO) of Paris, France.
Sep 97-Jul 98 Studied for one year as a scholarship student
at the Capital Business and Trade University of Beijing.
BUSINESS AND MARKETING EXPERIENCE
l Working and Internship periods
Oct 99-¡ Business Development Manager in STARTER P.R / Marketing Executive
at TOTAL China (see above)
Dec 93-Apr 94 International work placement at CASSA DI RISPARMIO
DI PERUGIA (Bank), Italy:
Developed tools for launching new financial products making easier international
transactions (swift cheques, centralized accounts), documentary credit.
May-July 93 Internship at SOCIETE GENERALE Bank, Tax Department,
Strasbourg, France:
Duties are mainly on bringing up conception and writing of new documentation
(about taxation laws) for bank advisor's training.
May-Jul 92 Internship period in PEUGEOT sales subsidiary,
Mulhouse, France. Had first hand understanding of car sales and successfully
reached the monthly sales target.
l Education
1991-95 Master's in Business Administration at ESIAE (Ecole Superieure
Internationale d'Administration des Entreprises), graduate school of management,
Strasbourg, France. Majored in finance. Marketing surveys through a Junior
Company.
Sep-Nov 93 Participating in student exchange program in
European Business School of London. Studied Finance.
1991 Baccalaureat B, lycee Montaigne, Mulhouse, France.
LANGUAGES & COMPUTER SKILLS
Languages French (native language), Chinese & English
(both fluent in speaking and writing), Italian (good command).
Computer skills Very good command on Word, Excel, Power
Point, Richwin, good command on Photoshop.
OTHERS
Sport Taijiquan, trecking.
Hobbies Play Chinese Viola (erhu) since 1999, travels, reading (History
and Philosophy).
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